The Service Innovation Ecosystem

Why have some service innovation models taken off, while others wither on the vine? How can it be that thousands of developers sign up for a telecom mash-up platform, yet only a handful of proof-of-concept applications emerge? This wide-ranging session will explore not just criteria for successful new services, but the more important criteria for a successful service innovation ecosystem.  Pulling from a number of real-world vendor and carrier initiatives, from tablet devices to phone-based browsers to vendor-hosted telephony and Web 2.0 platforms, Chris will discuss what ingredients are necessary to create the environment where innovative applications can thrive.